Get rid of “I” in Blogging

By on March 28, 2011 in Blogging
Buffer

Want to be a better blogger, than get rid of the me in blogging. Most of us start off with blogs that are based around our lives. This is fine but eventually your audience will grow and not want to hear about every little detail of your life. You’ll probably start writing about one topic, every so often that brings in an audience from outside of your community. This is a good thing, but often times they don’t care about when your dog Frodo is sick.

The thing that makes blogging so good is the personality and I’m not suggesting to take the personality out of blogging. I’m suggesting taking your everyday life out of blogging.

Me as Blogging Buddha

photo © 2006 Josh Hallett | more info (via:Wylio)

This might explain why I have two blogs. WithMedia.ca and KyleWith.com.  This one of course is for all the technical stuff I want to talk about. Most of it pertaining to social media, technology and gadgets. And on my personal one being about, well, my personal life.
So if you are currently writing a blog about life, about your every day journey, but want to expand that, expand your community, expand your readers. Then I suggest looking at your blog posts and finding your niche, finding that one thing that you talk about that doesn’t directly involve you.  Figure out the topic that you are an expert in.
Then what I suggest is that you focus on that topic. I’m not saying give up writing about your personal life; do what I do and start a new blog.  What I’m saying is give your readers what they want to read, become the master of that topic and soon enough you’ll be getting more Google juice than you can imagine.

If you look at all the top blogs out there today, ProBlogger.net  being a good example, they don’t put much of their personal life on their blog. Darren from ProBlogger has a personal blog somewhere else where he discusses his family and his journey through life and keeps ProBlogger for all blogging topics.

So in conclusion, if you really want to be serious about blogging, find your topic and consistently write about it. Take your everyday life out of it but keep the personality, then you’ll be on a path of success.

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  • http://leblogecreme.blogspot.com Mongoose

    Depends why you’re blogging. Not everyone blogs for the purpose of disseminating their opinion to as many people as possible. Maybe some people blog because they want to share the details of their daily life with people who care about the details of their daily life. And maybe there are people who care about the details of other people’s daily lives and want to read blog posts about the kids, the dog, and really good chocolate cake recipes.

    Blogs about being the master of a topic have the disadvantages of a) often being extremely pompous, b) having no credibility, and c) chances are I don’t give a hoot about their topic. Blogs about the family and kids are interesting to me because they’re none of the above.

  • http://kylewith.com/t KyleWith

    No where in the post did I say you had to read those blog, heck I don’t read anything that doesn’t interest me, so I fail to see your point. You are right though that some readers do like the personal blogs, I being one of those people, and for that very reason I have a personal blog.

    So I would suggest if you don’t give a hoot about a topical blog, just don’t read it. I think it is as simple as that, is it not?

  • http://leblogecreme.blogspot.com Mongoose

    My point is that your point was wrong. You suggested people stop talking about themselves so they’ll have better blogs that are more interesting to people. This is only true if people don’t read blog because they’re interested in the bloggers. And this is false, therefore, not talking about yourself won’t make people any more interested in your blog.

  • http://kylewith.com/t KyleWith

    Okay maybe I didn’t get my point across properly. What I was trying to say was for those who want to grow there audience in a certain niche.