Loic Le Meur: Build Your Own Brand

Loic Le Meur is a Social Media innovator. He is also the founder of the Seesmic Twitter Client, which I use religiously, and can regularly be seen at Social Media conferences in the US and in France.

Loic has recently launched a mini web series on Building Your Online Brand. He will be releasing 30 short HD Youtube video over the next 30 days all about how you can build your brand online using the available tools. He said he found himself getting asked the same questions over and over, so he decided to make this series. He says it is not aimed at the experts in the field, but more for those who wants to start from scratch and make the best of their online presence.

You can consume these videos by either subscribing to his channel on Youtube or by subscribing to his iTunes podcast. Here is his first episode on Youtube.

By the way, he is indeed french, so thankfully if you can’t actually understand him, the videos have subtitle. Good things too, cause he is certainly a knowledgeable guy.

Read full storyView Comments

Foursquare Can Be Scary

Foursquare AndrewFoursquare is one of those location-based social networks – could be the most popular – where you “check in” to where ever you are. Foursquare can then be linked to your Twitter account or Facebook profile to let everyone in your social circle know where you are. Right off the bat most people think this is a bad idea, why would you want to tell the public where you are at all times. Nonetheless the idea has really taken off. So much so that Facebook has even added a similar feature called Places.

As you are in fact giving out your location to complete strangers I would suggest that you take some precautions. Keep in mind I use these services and see the benefit in them, so I’m not saying avoid them, just play safe. Simple things like *never* check into your house, and try checking in when you are leaving a location. If you want to find more safety tips and trick for using these services this Google search should help.

The reason I have written this post about Foursquare today, is because I caught wind of a blog post written by a person who had one of those scary moments. I don’t know much about her, but from what she says in this blog post, she works online using Social Media tools and services all the time. She goes on to say how while out at a restaurant, after “checking in,” the hostess came to her table asking her name and then informing her she had a telephone call. She was surprised and thought it was a joke, turned out it was no joke. It was someone, who she didn’t know, that followed her online and had a creepy, disturbing message. You can read her full blog post here.

This should serve as a reality check for us all. Although most people we communicate with out there are great people, there are a few with a couple loose screws.

Obviously there are some opinions on these location-based services, so lets hear them.

Read full storyView Comments

WNM 04: Don’t be a Twitter Spammer

All With Media Podcasts via iTunes

 

Right Click to Download

Welcome back to the 4th episode of the With New Media podcast. In this episode I talk about when you might be being a Twitter Spammer and when you are actually using it right.

First I start explain about what it is that Twitter Spammers do and why what they are doing is not proper. The big issue I have with Twitter Spammer is how they will just follow as many people as they possible can in their niche, but never talk to them. The only thing they are interested in is pushing their message. This is so horribly wrong in my books.

Then I got to thinking though. What about when it comes to small town Twitter users. Are the fundimentals the same?

Here my thoughts and more. Please leave you thoughts below, I would like to hear them.

Read full storyView Comments

Helping one but Not the Other

This is just a short question for you. Something that I was thinking about while I was writing up the show notes for this weeks With New Media podcast, should I be helping those new on Twitter to use the service.

I spend a lot of time looking at how businesses can properly approach and use Social Networking tools. I got thinking though, what if the people who these businesses want to communicate with, don’t know how to properly use the service.

I’m I naive to think that everyone will use Twitter to have a 2-way conversation and not just to find out where their favourite celebrity is?

Should I be looking at how to help those people who are just starting out on these platforms, as well as businesses. Or does that just make me sound like a jerk?

Read full storyView Comments

Your Daily Workflow and Social Networks

I guess I was a little unclear as to where I was going with this thought, so let me straighten it out. Something I’m often thinking about is how a business or single person could incorporate Social Networks into their day-to-day routines. It is not something that can easily be done. Especially if you’ve had the same routine for a long time.

Some companies take an easy road and just hire employees whose job it is to use these tools, other even get their communications and marketing team to use them. That is fine and dandy, but is that really the way to use these tools, or is it just the easy way. I’m not saying this is the wrong way, but I do think your Social Media Presence should be handled by someone who knows and understands your company. The best advice I can give to a company wanting to start out in Social Media, is try it for yourself. Get out there, start talking about your business and *listening* to what other are saying.

Getting back to the topic of my ramble, which may relate more to a single person better. Start wedging in 5 minutes here and there where you focus on talking and engaging with those in your community. Look to see what others are saying and join in. If you start adding this couple of minutes into your day-to-day routine you will soon see how easy (possibly addicting) using Social Media is. You may even start to see how those people you connect with might actually help with your productivity throughout the day.

Just a thought.

Read full storyView Comments

A Guy with a lot of Domains

Catching up on some RSS reading this afternoon I came across a find on WPCandy. It was about this WordPress developer and his domain names. Apparently he has been buying WordPress (WP) domain names just to have. There has to be 30-40 WordPress related domains. Now he is apparently selling them.

I personally think domain squatting is wrong, but I have to give Mr. Bradley props. I’m sure if I was the one with all the domains I wouldn’t be against it. It really is a quick and easy way to make some money. Plus when you get folks like me and WPCandy to promote the sale, you’re laughing.

We’ve seen things like this for years. People trying to make a quick buck by sitting around and registering domain names, and email address as soon as a new product is announced. I remember seeing people selling Gmail address on eBay back in the day, I think they had something to do with a new iPod. I do have to give Bradley some credit though, he is a WordPress Developer and has a lot invested into WordPress, so it is not as if he is some random guy.

I’m still on the fence if this is right or wrong. I would feel as though people would shun me if I did something like this. What do you think? I guess if you want to check out the domains he has for sale you can go to this page.

Read full storyView Comments