A lot of businesses come and go, especially in Yellowknife. In this article, I explore 4 areas you should not forget about when starting a business. They will help improve first impressions and get people using your business.
Read MoreDid you know that building an online community around your brand doesn't happen overnight? Developing a sourdough culture doesn't either. There is a lot more involved with both.
Read MoreThey say the average marketing budget is 10%. I'm suggesting that you spend 10% of you time then focused on marketing your business on digital platforms.
Read MoreAre you listening to your customer or potential customers? I ponder the question and then provide 5 ways you can listen to you community.
Read MoreI can tell you what to do with your Facebook Page over and over but instead I'm going tell you what not to do with it. So regardless if you think you understand Facebook read this and check to make sure you are not doing any of these.
Read MoreI have both a Facebook Profile and a Facebook Page. I have been using my Facebook Page to promote my business but I am my business so why am I splitting my audience? And that got me thinking; maybe I don’t need a Facebook Page.
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