What if we didn't overthink content creation?

What if we didn’t overthink the content we created for our businesses? We didn’t think about how busy we are. Or how bad we are at writing.

Content MarketingKyle ThomasJanuary 13, 2016writingComment

Building a Brand Community is like developing a Sourdough Culture

Did you know that building an online community around your brand doesn't happen overnight? Developing a sourdough culture doesn't either. There is a lot more involved with both.

Social Media, Content MarketingKyle ThomasApril 28, 2015baking, community buildingComment

You shouldn't be marketing, you should be communicating

I have decided that we should stop marketing and start communicating. Communicating allows us to build relationships, trust and loyalty.

Content MarketingKyle ThomasApril 2, 2015marketing, communicating Comment

10% of Your Business Should be Marketing

They say the average marketing budget is 10%. I'm suggesting that you spend 10% of you time then focused on marketing your business on digital platforms.

Social Media, Content MarketingKyle ThomasMarch 23, 2015 Comment

Are Your Really Listening To Your Customers

Are you listening to your customer or potential customers? I ponder the question and then provide 5 ways you can listen to you community.

Social Media, Content MarketingKyle ThomasFebruary 20, 2015listeningComment

Why you should be creating content even if you're busy

I don't care if you're the busiest business in town, if you're not creating content I'm probably not using your service and the same can be said about a lot of people. Start engaging with people and then you'll be their first choice when they need something.

Content MarketingKyle ThomasFebruary 12, 2015 Comment

5 Things Not To Do With Your Facebook Page

I can tell you what to do with your Facebook Page over and over but instead I'm going tell you what not to do with it. So regardless if you think you understand Facebook read this and check to make sure you are not doing any of these.

Social Media, Content MarketingKyle ThomasJanuary 15, 2015Facebook PageComment

Find your social content sweet spot

The social content sweet spot is the intersection between educational and viral content. I discuss how to find the balance between the two.

Content MarketingKyle ThomasNovember 3, 2014content creationComment

Is your first Impression working for you?

First Impressions are important. In this article I discuss why and how a business or organization should have a good first impression.

Content MarketingKyle ThomasOctober 27, 2014website, first impressionsComment

There is no return on blogging

Lets scrap the idea of your business blogging and look at it as content generation that is going to educate, entice and engage your existing consumers, will appealing to new ones.

Content MarketingKyle ThomasOctober 20, 2014blogging, writing, business Comment